No Crap Diet

Start here

New here? This is the three-step method behind No Crap Diet: learn the rules, swap instead of quitting, and fix your cart once.

Step 1 — Learn the rules

Flip the package over. If the ingredient list is longer than your hand, or contains soybean oil, canola oil, high-fructose corn syrup, or a word you cannot pronounce, put it back.

Step 2 — Swap instead of quitting

Trade flavored yogurt for plain Greek yogurt with real fruit. Trade seed-oil chips for avocado-oil chips. Trade breakfast cereal for oats, fruit and peanut butter. Same meals, better ingredients.

Step 3 — Fix the cart once

Rebuild your grocery list a single time using the Grocery List Playbook. After that, eating real food is the default instead of a daily decision.